Additionally, digital fine art papers should be specially coated to ensure controlled dot gain with superior colors and high DMAX.
There are many different surface finishes, from matte to high-gloss, and smooth to highly-textured, making the selection of a canvas seem like a challenge. Canvas bases are usually made from cotton or polyester or a blend of the two. Their inkjet coatings allow a rather large reservoir for ink and yield very high gamut imagery.
Ranging in price from $2.00 to $2.59 per square foot, 100 percent cotton canvases are best suited for small run fine art reproductions where acute differences between prints are desired. Featuring natural imperfections and irregularities, these highly textured canvases allow for original unique character from print to print to result in an authentic and natural look and feel. One hundred percent cotton canvases are available in either a gloss or matte finish.
With a similar price point ($2.00 to $2.50 per square foot cost to printers), poly/cotton canvases are more commonly used for large or small production runs where consistency from image to image is desired. Also available in gloss or matte finishes, poly/cotton canvases deliver a smoother more consistent texture than 100 percent cotton. In addition to offering the look and feel of canvas with less natural artifacts, poly/cotton canvases feature a higher level of stretch ability than 100 percent cotton canvases.
True for both 100 percent cotton and poly/cotton canvases, glossy finishes for canvases can provide water resistance, higher density, and an increased level of stretchability. In contrast, matte canvases are naturally water resistant and their weave patterns are more evident to offer a more traditional canvas look and feel. Since it is always easier to add gloss than take it away, matte canvases enable a custom level of gloss as determined by the selection of a top coat.
Non-Traditional Media Options
As the fine art and photography market continues to grow by leaps and bounds, print providers are looking for ways to differentiate themselves from the competition. One of the easiest and more noticeable ways to do this is through media selection. Print providers are looking for unique specialty media for some of the standard and emerging applications in this market. Below is an overview of some non-traditional media options that can be utilized for success.
At an approximate cost of $.90 to $1.50 per square foot, various fabric solutions in the marketplace can be utilized in fine art applications. By taking advantage of the advancements in the digital imaging marketplace, print providers can employ fabrics with or without adhesive for photography, art displays, and sublimation.
Today’s range of backlit films offers a unique way to display artwork or photography. Ranging in price from $1.10 to $1.50 per square foot, backlit films enhance color pop and call attention to the piece. This is an especially critical factor in the fine art and photography industry, where artists are striving to make their mark.
Custom murals and borders for homes and entertainment venues are hot right now. Compatible with standard wallcovering pastes, there are a wide variety of media options available that meet ASTM requirements for commercial wallcovering at an average of cost of $.63 to $.79 per square foot.
In an effort to save time and money, adhesive-backed media are becoming increasingly viable options for applications in the fine art and photography market. Mounting jobs using traditional media involve costly raw materials such as media, ink, and adhesive backed board or adhesive spray. In contrast, using pressure-sensitive adhesive media can result in a 30 to 40 percent cost savings and 20 to 30 percent reduction in production time.
Choosing the Right Media
Depending on preferences and priorities, wide-format print providers rely on substrates to achieve the desired overall impact of their work. While each media option has varying qualities, there are a few common characteristics print providers should always consider when creating applications for the fine art and photography market: