Sustainable Forestry Initiative's Green Forest Management

The Sustainable Forestry Initiative (SFI) (Booth 3337) is a fully independent, charitable organization dedicated to promoting sustainable forest management. It is also a sponsor of GREENspace at GRAPH EXPO 2010. They work with conservation groups, local communities, resource professionals, landowners, and other organizations and individuals who share their passion for responsible forest management. SFI’s Board of Directors represents environmental, social and economic interests equally, and address local needs through a grassroots network of SFI Implementation Committees.

SFI’s forest certification standard is based on principles that promote sustainable forest management, including measures to protect water quality, biodiversity, wildlife habitat, species at risk and Forests with Exceptional Conservation Value. The standard is used widely across North America, and has strong acceptance in the global marketplace so SFI can deliver a steady supply of wood and paper products from legal and responsible sources. This is especially important at a time when there is growing demand for green building and responsible paper purchasing, and less than 10% of the world’s forests are certified.

SFI forest certification promotes responsible forestry practices. An SFI-certified program participant who owns or manages forestland is certified to SFI Requirements: Section 2: SFI 2010-2014 Standard, land management requirements set out in Objectives 1-7 and 14-20.

SFI chain-of-custody certification is an accounting system that tracks fiber content through production and manufacturing to the end product. Companies can make claims about how much of their product comes from certified lands, how much contains recycled content, and how much is non-certified/non-controversial forest content.

SFI fiber sourcing certification addresses the 90% of the world’s forests that are not certified. Program participants must show that the raw material in their supply chain comes from legal and responsible sources, whether the forests are certified or not.

To meet the fiber sourcing requirements, primary producers must be third-party audited and certified to SFI Requirements: Section 2 – SFI 2010-2014 Standard (Objectives 8-20). Secondary producers who want to use the “certified fiber sourcing” label must be certified to SFI Requirements: Section 4 – Rules for Use of SFI On-Product Labels.

SFI labels are recognized globally and provide a visual cue to help customers source responsibly managed forest products. In order to use any of the SFI labels, the company must be certified to Section 2 – SFI 2010-2014 Standard, Section 3 – SFI Chain-of-Custody Certification or Section 4 – Rules for the Use of SFI On-Product Labels, and have approval from the Office of Label Use and Licensing.

SFI Program Requirements are audited by independent, third-party certification bodies to ensure they conform.

Retailers, printers, publishers, distributors and merchants are turning to SFI-certified papers and packaging materials to meet the growing demand for responsibly sourced forest products. SFI “percent content” and fiber sourcing labels make sustainable forestry less anonymous. They provide is a visual cue telling you and your customers the fiber used to produce paper and packaging products—from envelopes to juice boxes to magazines—is from a legal and responsible source.

The SFI program is the world’s largest single forest certification standard, and it is internationally recognized and accepted. This offers the advantage of a steady supply of certified products to meet the growing consumer demand.

By choosing SFI-certified products, companies of all sizes can use their buying power to improve forest management while sending a clear signal to customers they care about forests.

While recovered fiber is an attractive choice, it usually only makes up a small percentage of any paper product. An SFI label completes the equation by confirming the rest of the wood fiber is from a responsible source. There are also SFI labels available to indicate the amount of recovered fiber content in a certified product.

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