Plan to attend a special seminar today entitled “Printer-Marketer Magic: A Plan for Growing Your Business.” The seminar will be presented by Rosemarie Monaco, President and CEO of Group M Inc., an award winning full service public relations and integrated marketing agency serving the New York City metro/tri-state region. The seminar will run from 2:00-3:30 p.m. in room S404bc.
Under Monaco’s leadership, Group M has won over a dozen awards for outstanding achievement in public relations, graphic design and strategic marketing competing against Madison Avenue’s top agencies. She was the recipient of the Rockland Business Association’s 2008 Pinnacle Award presented to a woman-owned business for outstanding achievement.
Monaco is often featured as an expert on marketing and communications topics and she is also a noted columnist covering the printing and marketing industries. Included among her popular seminars is “Sales and Marketing: Bridging the Gap,” which she has conducted for hundreds of business professionals.
“There is no getting around it. Marketing is essential to business growth, especially in a struggling economy,” Monaco says. “This seminar invites participants to take off their printing and sales hats and learn how to think like a marketing executive. It will allow business owners to target markets professionally and effectively. They will be handed a blueprint for implementing proven strategies and hands-on tactics for increasing business,” Monaco adds.
You Will Learn
- Understanding the marketing process
- How to develop a simple, workable marketing plan
- The importance of a marketing message and how to develop one that resonates
- How to identify and target key markets
- How to reach these target markets
- The elements of a campaign and how to implement one that works
- How to strengthen customer relationships with proven marketing methods
The event is for business owners, sales executives, business development executives or anyone eager to use proven marketing tools to grow their business. During the seminar, Monaco will teach attendees how to understand the marketing process, develop a simple, workable marketing plan, the importance of the marketing message and more.