2010 State of the Industry: Part Two

"I think 2011 will build on 2010 regarding media sales, but it is my opinion that real growth will stabilize the market when sales of equipment return to normal," said Rick Moore, director of marketing, MACtac Graphic Products. "The economic conditions are uncertain for next year as to whether confidence will return and owners will make those capital investments. When that returns, we can say the industry is back to normal."

"Wide-format imaging will continue to benefit from being the right imaging solution at the right time," said Robertson. "Emerging wide-format technologies have given graphic producers the ability to help their customers minimize inventory, and change promotions and environments quickly to address customer interests and customize their message to their hearts content. These are all great things for wide-format graphics producers."