At a “Packaging Days” event in Germany three months ago, more than 100 visitors from 25 countries, including a contingent of U.S. customers, spent a day at the Heidelberg Print Media Center within the Wiesloch-Walldorf manufacturing site.
“It was nothing less than an awakening,” observed Ward McLaughlin, CEO of paperboard packaging printer Boutwell, Owens & Co., located in Fitchburg, Mass. “Heidelberg definitely has made a serious commitment to the packaging market.”
The printing equipment maker is centralizing and consolidating its packaging R&D in Hall 11 at the facility, including production and assembly of all Dymatrix die cutters. The company also has established a Packaging Competence Center for presentations, training and customer application testing.
Also this past March, X-Rite partnered with Clemson University’s new Sonoco Institute of Packaging Design and Graphics to provide the school’s students, faculty, research staff and corporate partners with the technology and knowledge resources to pursue rigorous education and spearhead research in packaging science and technology. The institute establishes the nation’s first formal collaboration between the disciplines of packaging science and graphic communications. As the new think tank for the packaging industry, it will provide a focus on innovation for the next generation of packaging professionals.
X-Rite is supplying complete solutions to assist the Sonoco Institute with every facet of color reproduction, from concept and design through output, for projects that represent real-world packaging workflows.
The Sonoco Institute, in cooperation with X-Rite color experts, is hosting a variety of seminars, workshops, and symposia. During these events, held at Clemson University, www.clemson.edu/sonoco_institute, several times a year, the institute is offering hands-on sessions in color measurement and analysis. Here, students and industry partners can also learn how color control systems contribute to increase the operational efficiencies of a packaging production workflow.
Based near Chicago, contributing editor Mark Vruno is a business writer who has reported on the commercial print industry for more than 20 years. Most recently, he was executive editor of Graphic Arts Monthly magazine. E-mail him at firstname.lastname@example.org.