The annual NAPL/NAQP Owners Conference will be held at the Doubletree Hotel in downtown Chicago, September 8-10, prior to the opening of Graph Expo. Themed “The Difference is You,” the conference will feature educational sessions aimed specifically at quick and small commercial printers. General sessions will include “Know your Kolbe, Know Yourself,” covering personal profile measurement, and “Zap the Gap” with a father-daughter team exploring the different perceptions of Baby Boomers and Gen-Xers. There will also be a panel discussion on marketing service moderated by QP columnist Dave Fellman, the annual Ideas Exchange, and a session on digital workflow. The event also will feature a tabletop vendor showcase. Owners Conference sponsors for 2011 include Canon, Heidelberg, Hammermill, Kodak, Konica Minolta, Mitsubishi Imaging, Printer’s Plan, and Quick Printing.
Executive Outlook to Kick Off Graph Expo 2011
(Must See 'Ems Logo)
The 16th annual Executive Outlook conference is scheduled on the eve of Graph Expo, Saturday, September 10, 2011, at Chicago’s McCormick Place South. With the theme, “Embracing Technology and Market Trends for Profitability,” this year’s conference is designed to provide attendees with “indispensable information on how to use technology to gain a competitive advantage in today’s economy.”
“Savvy printers today recognize that you can’t succeed with great technology alone. The market forces are changing so quickly these days that you have to constantly be sure that your business is equipped with the right technology to meet market demands,” said Ralph Nappi, president of GASC, the Graphic Arts Show Company.
Executive Outlook 2011 will kick off with a keynote address from Scott L. Zientarski of DME for his perspective on the future of print. DME is a direct mail marketing company and print leader that grew from a three-person startup into a $100 million firm. Following the keynote will be a series of sessions that address the critical industry issues faced by graphic communications professionals today.
In addition to offering a frank look at the top concerns and trends in the graphic communications industry, one of the main purposes of Executive Outlook 2011 is to provide attendees an informed guide to Graph Expo 2011. Brief but detailed, presentations will shed light on what technologies graphic communications professionals should be looking to invest in at Graph Expo 2011. They will cover: workflow solutions, traditional press technology, digital press technology, management information systems for print, sustainability in print, and social media and print.
Also, the 2011 Must See ‘Ems will be unveiled during Executive Outlook. Must See ‘Ems are the technologies and products chosen by a panel of industry experts as being the most compelling at the show. This designation, along with the Worth-A-Look, provide a roadmap to the exhibits and technologies that attendees should make a point of seeking out during the show. The day will conclude with the announcement of the Positively Print program honoree. The program, launched last year, recognizes graphic communications companies that most successfully promote in their communications the power of print in today’s media mix.
On With the Show
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Graph Expo 2011 will open the show floor to attendees on Sunday, September 11. The theme “Embrace Technology” has been designed to offer a customized show experience for a diverse spectrum of attendees from 11 key market segments. The exhibition will offer the latest graphic communications technologies, live equipment demonstrations on the show floor, plus education on the most in-demand products and profit making opportunities.
Attendees will find nine special interest sections on the show floor. These include the 2011 debut of the Marketing Pavilion, offering education, resources, and networking opportunities for marketers. Returning will be: the News Print pavilion with a dedicated show floor section; PackPrint, covering package printing; Future Print, featuring printed electronics and RFID; the Mailing & Fulfillment Center, the industry’s largest mailing event anywhere in the Americas; the third annual GREENspace, a showcase dedicated to sustainability and eco-friendly products and services; the Prepress/Software/Workflow and Press/Finishing sections; and Education Main Street for attendees seeking well-educated, talented industry newcomers to augment their company’s workforce.
BOB HALL Quick Printing editorial director and columnists DAVE FELLMAN and TAWNYA STARR will be featured speakers at Graph Expo this year. Fellman’s seminar titled “Networking in the 21st Century” will explore both Social Media and “traditional” networking techniques. Check the Graph Expo schedule on MyPrintResource.com for updates on the scheduling of sessions by Hall and Starr, as well as all the latest Graph Expo information.