"New product opportunities are a large key to growth in this tough market environment," said Richard Dannenberg, owner, Macon, GA-based Alphagraphics.
MGI’s (Booth 3619) Meteor series of multi-substrate digital presses is recognized as one of the most versatile in the graphics industry. The award-winning Meteor DP60 Pro and the new Meteor DP8700 XL deliver a broad range of compatible substrates (paper, plastics, and envelopes), a long sheet size (up to 40" in production), laser-safe print capabilities, and offset-comparable prints. It's no wonder, MGI reports, that hundreds and hundreds of customers worldwide have made the Meteor series their digital solution of choice. In North America, MGI customers can be found in a diverse range of market segments with a wide-ranging series of applications.
Commercial printers have gravitated towards the Meteor series for the cost savings of moving short-run color jobs to digital from offset, along with the additional opportunities the Meteor presses open up for their businesses, allowing them to stand out in a highly competitive market.
48HourPrint.com is one of the country’s leading online printers, dedicated to the highest quality products and customer service standards, while maintaining one of the quickest job turnaround schedules in the industry. With Meteor digital presses in each of its printing facilities (located in Cleveland, OH, and Tempe, AZ), the company offers short runs of traditional applications such as brochures, business cards and rack cards, and other signature digital applications such as variable data mailing campaigns (utilizing XMPie). The company recently expanded into new digital markets, such as pocket folders (printed on 26" sheets) and laser-safe, full-color letterhead and envelopes.
Flash Reproductions, based in Toronto, has truly embraced the Meteor’s differentiating attributes for its commercial customers, especially the 13x40" sheet capabilities and multi-substrate applications. “We found that customers had to design around that smaller size (13x19"). We’re giving them a much larger range to work with us, and our clients are excited about it,” says Flash Reproductions President Rich Pauptit. “It was also important that the Meteor printed on so many different substrates. It opens up new markets for us and gives us new options. We can go to our customers and offer them new abilities. It’s a big deal.”
One of Flash’s large customers provides back-lit signage for the Toronto Transit Commission subway service. The Meteor allowed Flash to capture that business due to its ability to print short-run jobs on the synthetic plastic that fits into the 11.5x34" lightbox on the subway. “No other digital press can do this except our Meteor,” says Pauptit. “In the past, the Transit Commission had these jobs printed using a different, but much more expensive, method.”
The Meteor series is also gaining traction in the franchise segment, with its first installation at an AlphaGraphics location in Macon, GA. “New product opportunities are a large key to growth in this tough market environment,” says owner Richard Dannenberg. “Not only does the Meteor DP60 Pro produce offset-quality prints for short runs, it expands applications dramatically with the extended size sheet capabilities. With the ability to print on a wider range of substrates, including plastics and envelopes, it opens up a new range of products that we can now produce in-house and our sales team can present to our customers.”
Grand Rapids Community College (GRCC), located in Grand Rapids, MI, is just one of the growing numbers of in-plants who have made the MGI Meteor digital press their digital solution of choice. Like many in-plants, the letterhead and envelope capabilities the Meteor offers are a huge selling point. “We produce our own stationary, and the departments on campus needed to be able to rerun their letterhead through their laser printers,” says Danelle Sedore, Director of Printing, Graphic and Mailing Solutions at GRCC. “The Meteor was the only digital press that was laser-safe and offered envelope capabilities, so the choice in that regard was easy.”
In addition, GRCC is now able to bring several projects back in-house that have previously needed to be outsourced, such as Display, a biannual magazine showcasing the college’s visual and literary art students. With its Meteor digital press, GRCC can now produce these print jobs to the high quality standards required.