On Tuesday, September 13, from 11:00 am – 1:30 pm, the In-plant Printing and Mailing Association is holding a special meeting for its members. Vendor user group roundtables, featuirng Kodak, NowDocs, Ricoh, Rochester Software Associates, Xerox, and xpedx, will start the event. At 12:00, participants will be educated and entertained with a ‘Lunch & Learn’ session featuring digital print expert and RIT Professor Emertius Frank Romano.
“By embracing today’s robust technology, in-plants are emerging as key partners in their organization’s marketing efforts,” says Debbie Pavletich, IPMA President. “They are taking the lead by educating customers on how to integrate marketing applications such as pURLs, VDP, and QR codes to achieve some very significant results. By incorporating a data-driven approach, in-house printing operations are ideally positioned to provide even greater support for their organizations and build a more profitable partnership with their customers.”
If you are an in-plant printer, we invite you to join IPMA and In-Plant Graphics for the special ‘Lunch & Learn’ session featuring Romano, who will explore how in-plants are using today’s technology to take their operations to the next leveland how you can too.