Leading Xerox Customers from the Americas Meet at GRAPH EXPO

Strategies for success is the core content of the Xerox Premier Partners and Customers Forum Program today. Xerox’s top customers are expected to attend the session in McCormick Place West, which will include more than a dozen presentations and networking opportunities.

“The program focuses on the issues that matter most to graphic communications executives and managers who want to grow their businesses,” says Gina Testa, Vice President, Worldwide Graphic Communications Industry Business, Xerox, the meeting’s host. “Our customers will get the latest thinking on how to produce jobs more efficiently while reducing costs and boosting customer loyalty.”

The forum is the largest gathering of Xerox customers in North America this year, and all Xerox customers are welcome to attend.

Keith A. Grossman, Associate Publisher, Wired magazine, is delivering the keynote, “Is Print Dead? The Continuously Evolving Media Landscape.”

An industry panel with Barb Pellow, Director, InfoTrends, Inc.; Frank Romano, Professor Emeritus, Rochester Institute of Technology; and Dr. Joe Webb, Director, WhatTheyThink Economics and Research Center, will focus on necessary investments for future business success

The afternoon program consists of three session tracks on Web-to-print, direct marketing, and social media. In addition, the 2011 Best-of-the-Best Award winners from the Americas will be announced during lunch. The awards recognize the top print work among the global members of the Premier Partners program.

Xerox business partners exhibiting at the event include Avanti Systems, Barr Systems, CGS Publishing Technologies, C.P. Bourg, Duplo, GBC Document Finishing, GMC Software Technology, Lytrod Software, Rochester Software Associates, Solimar Systems, and Standard Finishing Systems.