Xerox & Cirque du Soleil Promise a Dazzling GRAPH EXPO Experience

Tomorrow at 9:00 am, Xerox Corporation (Booth 400) invites registered GRAPH EXPO attendees to the Grand Ballroom at McCormick Place (Room S100ab) for “Freedom to Perform,” featuring a performance by Cirque du Soleil, choreographed specifically for Xerox.

The keynote by Xerox CEO Ursula Burns will give attendees a glimpse of the new products and solutions that will be on display at the Xerox booth during GRAPH EXPO 2011. Learn strategies to produce more jobs, reduce costs, grow your business, and delight customers.

There will also be short Cirque performances in the Xerox booth each day. You can also have your picture taken with Cirque performers. Souvenir photos will be printed on a Xerox Color 550 printer.

Experience the full breadth of digital production from light duty to high-speed inkjet. Perhaps the most anticipated product rollout is the Xerox CiPress 500, the company’s first high-speed, waterless inkjet printer that delivers high-quality output even on economy papers.

You’ll also see demonstrations of the new Xerox 8080 Digital Color Press, with productivity apps, low gloss dry ink, and the Automated Color Quality Suite (ACQS), which allows users to tackle color management tasks for consistency and accuracy—regardless of paper stock.

The popular Xerox 800/1000 Presses also take advantage of ACQS. And now users can produce high-quality, full-color bound books with the recently added in-line Perfect Binder.

Fans of the iGen4 will want to see the incredible effects that can be produced with the introduction of Matte Dry Ink. And the big “wow” factor is—wait for it—an iPad application that releases jobs to the iGen4. This app helps you connect the dots so that your customers can understand how total workflow actually functions in your shop.

Xerox reps will also demonstrate new features to Freeflow workflow software and show how you can generate more business and produce more jobs using Web-to-print.

No visit to GRAPH EXPO 2011 will be complete without a visit to Social Curration. Visitors will find a wall carrying live streaming media feeds from Twitter, Facebook, blogs, and other social media. Industry trainer Peter Muir will take input from customers in the theatre and, based on their feedback, create a constantly changing, interactive presentation.

Round out your visit at the gallery of Xerox Best of the Best Award winners. These outstanding real-world print examples will show you just how far you can go when you partner with Xerox.