Printers looking for Web-to-print solutions found a number of new introductions at Graph Expo. This information was provided by the vendors and, as always, you should thoroughly research every product before making a purchase. This is just a sample of the products that are available. For a comprehensive listing, please visit the Buyers Guide at MyPrintResource.com.
MyClick2Print is a Xerox ASP-based Web portal providing entry level Web-to-print workflow solutions. It offers simple design functionality for create-your-own websites, and provides 11 template-based applications such as business cards, postcards/greeting cards, calendars, envelopes, letterhead, presentation folders, brochures, marketing collateral, and photo books. It also includes printing application and order tracking tools to allow customers to submit print jobs online.
The MyClick2Print Business2Business Solution, allows providers to serve corporate clients with branded applications, including VDP capability. It now includes integration with PayPal along with UPS and Fed-Ex shipping.
EFI’s Digital StoreFront introduced a new user interface and online preview capability. The interface is designed to assist print buyers in the development of a specification using a single, focused page rather than a series of screens for specifying, pricing, and previewing the job. The new preview ensures the accuracy and completeness of the job. The buyer describes what is required and the system confirms their description with a production-accurate preview. The buyer can review, make notes, and accept the proof online 24/7, which speeds production, reduces costs, and eliminates errors.
Heidelberg USA’s Prinect Web-to-Print Manager, powered by Pageflex, provides an online website for creating, customizing, and distributing all types of documents. A fully functional storefront saves time and money, and provides better brand control, business growth opportunities, and the ability to streamline internal processes. This turnkey software solution is designed to be customizable, to give your website the look and feel you want, a workflow that meets your customers’ needs, and the ability to seamlessly integrate it with other systems within your organization—for example, a CRM system, a digital asset management system, mail list databases, production workflow systems, or an MIS product.
Pageflex Storefront enables customers to create Web-to-print sites and stock them with a range of items, including business communications literature, stationery, and advertisements. Pageflex 7.7 builds on the success customers have enjoyed with Pageflex Storefront, offering them the ability to include cross-media campaigns created with Pageflex Campaign Manager within the same Web-to-print sites their clients use. Like all other materials, all the elements of the cross-media campaign—print, email and personalized URL (pURL)—can be customized, ordered, and tracked directly from Pageflex Storefront.
Aleyant Systems introduced Pressero version 4, a turnkey, Web-to-print solution that provides branded online tools for placing and managing orders. The system uses a cloud-based XML open architecture. The upgrade also features advanced SEO, new website skins, custom Web addresses for B2B storefronts, and full control over the website navigation menu.
Basic implementation includes full use of the Pressero system and eDocBuilder, a template-based VDP application that automatically sends a press-ready PDF file to the print service provider when the order is placed.