Executive Suite: A 60-Day Plan

Hidden Elements

There are three elements embedded in what I am saying. First, you need to get educated rather than lapse into immobilization or impulsive activity. Second, you must involve your key people. You cannot do this alone. They must buy in, stand up, and be counted. If not, don’t let the door injure them on the way out.

Finally, you need a rational plan to follow, one customized to your own situation. You do not want to flail. You want a direction—a game plan—to follow, one that may necessitate tweaking but not wholesale alteration.

Set short-term (30 days), intermediate (180 days), and longer term goals. Evaluate your progress at each phase, adjust, and move forward. You must have timelines. If you don’t you will either dawdle or overreact in the face of a new crisis.

Now get started. PN

Dr. David Claerbaut is consultant to the graphic arts industry. Visit his website, www.ccganswers.com for more free business insights or give him a call at 702-354-7000.