Moving Into Verticals: Retail

“Most of our work is on vinyl or foamcore, and we’ve even printed on aluminum, but a new one that’s really taken off is repositionable material,” admits Horvath. “It’s a little more expensive, but you can peel it off of drywall, wallpaper, glass, or even a wood door, and it doesn’t leave behind any residue.”

With prices starting as low as $25,000 and an active marketplace for used equipment, it has never been easier to acquire a production-level device. For small commercial printers who are ready to join the wide-format revolution, it’s truly a banner day.