Belmark Uses the HP Indigo WS6600 to Efficiently Produce Top-Shelf Labels and Packaging

“In my opinion, it’s comparable to the print quality of an offset press.”

Easy-to-operate digital workflows

“We recognized many years ago that the real advantage of digital printing would be taking steps out of the process before jobs hit the press,” says Schmidt. Working toward this ideal, Belmark developed its Web-to-Print and Web-to-Web services—online ordering, proofing, and processing services. Today, these services allow large volumes of orders to travel directly to the highly-automated HP Indigo WS6600, giving Belmark outstanding end-to-end productivity and speed to market.

“We do zero paperwork here. Our workflow is completely electronic,” says Schmidt.

Linked to Belmark’s online services, the HP Indigo WS6600’s print server is fully integrated with the Esko Automation Engine. This enterprise-ready solution integrates and automates all design and prepress activities into one workflow, enhancing data management and reducing operator intervention. “When you make the transposition of letters and numbers an electronic process, it reduces errors and increases speed,” says Schmidt.

Thinking ahead

For Belmark, being at the leading edge of labels and packaging technology is a key component for success, as it provides the company with progressive tools to serve its customers. And the company plans to invest in new HP Indigo digital presses again.

Schmidt concludes: “We’re very much a growth company, and we’ll continue to use HP Indigo technology as part of our growth strategy.”