Marketing Again Is Front and Center

Located in the Marketing Pavilion, the Marketing Theater (Booth 1274) is an interactive learning center offering a robust daily schedule of free sessions on a variety of today’s hottest business building strategies presented by subject experts in their field.


Schedule of Presentations

Monday, October 8, 2012

11:00 – 11:30 am

Building Customer Loyalty and Engagement Through Education

Dean Petrulakis, Rider Dickerson


12:00 noon – 12:30 pm

Video Marketing & Personalized Video Trends, Drivers, and How Printers can Profit

Larry Zussman, XM Pie


1:00 – 1:30 pm

How to Sell More Print with Marketing Automation

Joe Manos, Mindfire


2:00 – 2:30 pm

Social Media for the Printing Industry: Strategies, Tactics, and Tips to Help You Grow

John Foley, Grow Socially


3:00 – 3:30 pm

Winning Strategies for the Non-Profit Sector



4:00 – 5:00 pm

manroland User Group Member Reception

sponsored by ABB

Tuesday, October 9, 2012

11:00 – 11:30 am

Getting Aggressive with Your Internet Marketing

Dr. Joe Webb and Slava Apel, MediaExx


12:00 noon – 12:30 pm

Making the Grade Selling-Marketing

to the Education Market



1:00 – 2:00 pm

5 Ways to Generate More Leads

from Your Website

Jason Pinto, Interlink One


2:00 – 2:30 pm

Marketing, Printing, Digital Asset Management and the Digital Supply Chain



3:00 – 3:30 pm

The Value of Cross Media Solutions—

How to be Successful



4:00 – 4:30 pm

The Marketers Mandate: Get Relevant,

Get Real, or Get Lost

Sandra Zoratti, Ricoh



Wednesday, October 10, 2012

11:00 – 11:30 am

Generating Better Outcomes and

New Revenue from Events with

Integrated Marketing



12:00 noon – 12:30 pm