GRAPH EXPO successfully secured print’s territory as a dynamic, flexible, and personalized medium moving in step with the online and social media it is asked to complement. Digital printing was once again the star of the show. The all-important difference this year being the breakthrough of high-end, half-size format machines and a growing contingent of high-speed, webfed inkjet devices providing more options than ever for effective, targeted print marketing.
Workflow software and SaaS solutions vendors from across the show floor demonstrated how PSPs can stay on multimedia’s leading edge. Finishing solutions vendors showed that there is an advanced solution for every new short-run, personalized, and integrated print product marketers can imagine.
Attendance reflected strong interest from buyers looking to invest in solutions that will save money, increase productivity, and open new opportunities. Attendees also were in the mood to buy, according to exhibitors.
“I thought the expo was great as always,” said Mike Ferretti, owner of PostNet Printing & Graphics in Charlotte, NC. “It is always great to see the new products and services coming out in the industry and meet those vendors we currently do business with that we are not always able to see in person.”
Bruce Watermann, Senior Vice President of Print Operations for Blurb, stated, “It is always great to meet up with the true believers and innovators in print at GRAPH EXPO, continuing the momentum from drupa. Print thrives!”
“There are lots of good products here,” said Cary Mihalow of Synergy Graphics in Plymouth, MN. “And we were able to get the attention we need from exhibitors at the booths.”
“We had the worldwide debut of our new Impressia digital print system here at 12:00 on Sunday and it was 12:22 when we placed our first order,” said Arthur Verwey, Vice President of International Sales and Marketing for Xante. “We have been averaging one sale every 30 minutes, so GRAPH EXPO has been very, very exciting. Attendees are buying!”
“This is our best show in the U.S. this year and we had great attendance, with thousands of people experiencing Scodix in the booth every day,” said Ziki Kuly, Vice President of Marketing for Scodix. “There was great excitement about the Scodix Rainbow, and I think on the whole it was evident that the market is showing more interest this year than before in print enhancement.”
“We are very satisfied with this year’s show. There has been a lot of excitement and foot traffic on the floor at GRAPH EXPO 2012,” said Christoph Stehmann, President, Pitney Bowes Document Technologies. “We’ve seen a lot of interest from attendees in learning more about White Paper Factory solutions and how they can increase efficiency and help link print and mail to produce better customer communications.”
“We have had a lot of momentum over the past year, going through drupa with a 5% annual revenue increase for the company overall, and it has been a booming year for us with our Switch automation solution, which has grown 36% year-over-year,” said Fabian Prudhomme, Vice President, Enfocus. “Going into GRAPH EXPO, we have seen the trend continue and, by the end of the second day, we had captured almost as many leads as we did at the entire expo in 2010. The quality of the visitors is way up. The people who are visiting us are people who are looking to become more productive and cost-effective with our solutions.”
“This may be the best GRAPH EXPO for Mutoh so far,” said Brian Phipps, General Manager, Mutoh America. “Our booth traffic has been steady and people are here to buy. The attendees are excited to see all the new products and are ready to invest in their businesses.”
“Everything at the show is fascinating,” said Hailey Graeber, a graphic design student at Moraine Park Technical College in Wisconsin. “We see this technology in our textbooks, but being able to watch the presses in action at the show is very cool.”
“Without a doubt, this year’s ‘Print Integrated’ theme was demonstrated by the scope and variety of both the educational and exhibitor offerings.” said GASC President Ralph Nappi. “GRAPH EXPO 2012 was the most comprehensive and wide-ranging event for all segments of the graphic communications industry to date. I fully expect PRINT 13 to be even larger and more all encompassing.”
GASC’s success with the show brings some welcome momentum into next year’s event, the quadrennial global PRINT exhibition and conference coming to McCormick Place, September 8-12, 2013. PRINT 13 is expected to host 700-plus exhibitors—a true mega-event for the industry. It will offer more content and information than ever before, with 50 co-located events happening in tandem with the show.
Chief among those co-located events will be the Converting & Packaging Printing (CPP) EXPO 2013, bringing together for the first time ever the innovative converting and package printing expo with the global graphic communications industry exhibition.
“We’ll have the largest trade show for the commercial packaging and printing industries in 2013,” said Leo Nadolske, CPP EXPO’s President. “It made a lot of sense for us to co-locate with a premier industry event like PRINT 13.”
Attendees of either CPP EXPO or PRINT 13 will gain access to the combined offerings of both events with a full entry pass to all of the exhibits.
According to Nappi, the addition of CPP EXPO will mark the most important “co-show” in PRINT’s history. And, he added, it is coming at an opportune moment.
“Based on what we have learned from attendees seeking package printing and converting equipment, products, and supplies and with the support of the manufacturers, the timing is right to address the needs of the growing package printing and converting industry in this way,” said Nappi.
CPP EXPO’s organizers sought the co-location out of a desire to move the show to the fall and stay in its Chicago location.
According to Nadolske, the co-location with PRINT “provides the ideal scenario for our converting and package printing event, since attendees will be able to see and explore all the very latest in digital, prepress, and design technologies and products that are so vital to their customers’ brand marketing strategies.”
Like most packaging shows, CPP EXPO will have its share of the latest inventory-control and supply chain management solutions. Coincidentally, PRINT and CPP will also be on the leading edge for the trade show equivalent of inventory control, with the full rollout of new, RFID-enabled show badges.
More information about PRINT 13 is available at www.print2013.com. GASC is currently offering a significant benefit for exhibitors who complete a space application and contract before January 3: a 75% discount on machinery handling upon the receipt of a 50% deposit on total space cost.
Specialty Interest Pavilions at PRINT
PRINT 13 will again include specialty interest pavilions, featuring in-demand products and services that build on the show’s theme of “Innovate, Integrate, Communicate.”
• Prepress/Software: Workflow & Design
• Press/Finishing/PackPrint/Photo Imaging
• The Marketing Pavilion
• Future Print
• News Print
• Education Main Street, and with mailing and fulfillment solutions and wide-format demonstrated across the expansive show floor.