Make Your Website (More) Dynamic
At a free session Sunday afternoon, PrinterPresence President Tanya Starr showed 30 printers in the audience how they can grab a bigger slice of the online sales pie by improving their websites.
At a free session Sunday afternoon, PrinterPresence (Booth 861) President Tanya Starr showed 30 printers in the audience how they can grab a bigger slice of the online sales pie by improving their websites. “Some 76% of consumers go online to get information prior to making a buying decision,” Starr said, citing comScore research statistics. “But no matter how good you think your website may be,” she added, “it’s not very good if people aren’t seeing it.”
Starr went on to reveal the top three mistakes that printers make when developing a website strategy, based on PrinterPresence findings:
•
