Latex Printing: Hope or Hype?
Durable aqueous printers—i.e. latex printers— promise high quality and durable output but without the harmful environmental characteristics of solvent inkjet. Should you invest in this new print technology?
“It was quite an original concept,” adds Wade Blow, the other director of Osmand Signs. “Once our client had finished with the image the building owner suggested we leave it.. He felt it enhanced the building, which is in a prominent area in Auckland. The vibrancy of the image and size of the installation has been a good promotional vehicle for us and delivered new business.”
Osmand Signs installed the HP Designjet L25500 Printer in November 2010 and reports a 50 percent productivity increase with the jobs it runs on the printer. Says Blow, “the printer has proven its worth by dramatically reducing the time it takes to complete jobs. There’s no waiting for de-gassing with the prints. We can print, apply and finish off immediately. We have literally doubled our output speed and, as a result, have been able to take on more work without having to increase shifts.”
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