ISA has been working to make this possible for its members. We have made a concerted effort to reach designers and architects, with a subcommittee at work in this area. They’ve had success already; a record number of designers and architects attended the recent ISA International Sign Expo 2013.
While ISA is already at work on some of these issues, the Leadership Congress brought home the idea that there is much to do. While the board explores additional ways that ISA will respond, I thought it might be interesting to see just how common some of issues remain.
There’s a comfort in knowing that your worries aren’t unique and that, together, we can begin to solve them. That will help us all sleep a little better.