Meeting Industry Demands for the Best and the Brightest

University and college programs specializing in graphic communications deliver a broad swath of course offerings, from content creation to delivery to production management, generating graduates who are in high demand. Rochester Institute of Technology, for example, cites that more than 95% of its graduates find jobs in the industry within three months of graduation.

Ball State University (Booth 5258) in Muncie, IN, offers a B.S. in Graphics Management, giving students a broad knowledge of graphic arts and hands-on experience with modern printing processes. The program’s mission is to give students the skills required for a career in the graphic arts industry. A minor in business administration is required.

In San Luis Obispo, California Polytechnic State University’s (Booth 5153) Graphic Communication Department is offering a new graduate-level certificate program in printed electronics and functional imaging, beginning January 2014. The curriculum covers markets, production processes, materials and business models for printed electronics, active and “intelligent” packaging, security printing, and other functional, additive printing applications. The Graphic Communication Department includes concentrations in management, Web and digital media, design reproduction technology, graphics for packaging, and individualized study.

Ferris State University (Booth 5250) in Big Rapids, MI, has a two-year Associate in Applied Science Degree in Graphic Communications program, which serves as the foundation for a B.S. in Graphics Media Management The program includes instruction in digital and traditional production methods, as well as core operation processes of production planning and management.

Clemson (SC) University Department of Graphic Communications (Booth 5257) is dedicated to developing practical problem solving people for the printing, publishing, imaging, packaging, and allied industries. All GC majors are required to do at least two internships in order to receive their degree.

Situated in Palatine, IL, Harper College’s (Booth 5152) Graphic Arts Design and Technology program offers four specialized fields of study: Creative Design, Web Design, Package Design, and Print Production. Students complete a year and a half core sequence of classes within this two-year program and then select one of the four options for the last semester.

Located in Brooklyn, NY, the New York City College of Technology (Booth 5346) offers a Bachelor of Technology (BTech) in Graphic Arts and a two-year Associate in Applied Science in Graphic Arts Advertising Production Management.

New York University’s (Booth 5251) M.A. in Graphic Communications Management and Technology is a cross-disciplinary leadership program combining management skills, creativity, and the use of leading-edge technologies. Program topics include: executive leadership, entrepreneurial thinking, finance, human resource management, global marketing, campaign initiatives from concept through completion, managing the media mix, selling and buying communication media products, quality management, and strategic management of technologies.

In the Pittsburgh (PA) State University (Booth 5256) Graphics & Imaging Technologies program, students select electives based on their area of interest: digital media, graphic design, Web/interactive media (multimedia), print media production, and graphics management.

RIT (NY) School of Media Sciences (Booths 3381, 5253) brings a cross-media approach, providing students with an expansive understanding of content management as it applies to venues, including the Web, mobile, and social media. RIT School of Media Sciences provides a Bachelor of Science degree in Media Arts and Technology and a Masters of Science degree in Print Media.

The University of Houston (Booth 5252) offers a minor in Graphic Communications Technology within the Department of Information and Logistics Technology. This minor focuses on using technology to produce print media and is useful for those majoring in related degrees in Communications as well as Studio Arts/Graphic Communications majors.

The University of Wisconsin-Stout in Menomonie (Booth 5255) provides a B.S. degree in Cross-Media Graphics Management, for students who are primed to be leaders, motivators, and communicators who can deal with graphics workflows, business issues, and production efficiency. The program combines professional management courses with graphic communication technology and process management courses.

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