Go BIG at PRINT 13 and Beyond

The International Sign Association has teamed with PRINT 13 to offer the BIG—the Wide Format Pavilion and the related ISA Wide Format Innovation and Application Theater. The pavilion and theater are showcasing the latest in wide-format technologies, equipment, and supplies.

“PRINT 13 is the perfect complement to ISA International Sign Expo for wide-format print manufacturers and suppliers of related products,” says Lori Anderson, ISA President and CEO. “We’re excited to introduce the latest technologies and applications to PRINT 13 attendees. I have no doubt that those who visit the ISA Wide Format Innovation and Application Theater will come away with plenty of new ideas for expanding and enhancing their businesses.”

“We recognize that one size does not fit all,” says GASC President Ralph Nappi. “That is why we have partnered with ISA to bring PRINT 13 attendees the most comprehensive mix of applications, education, best practices, equipment, software, and research for display, sign, and photo imaging print output of all sizes.”

For the first time at PRINT 13, now with the involvement and resources of ISA, print pros from sign and display shops have their own “one-stop shop” at the show, and commercial printers, as well, can learn about the latest applications and opportunities in wide-format direct from the industry gurus. Here, education will focus on new entries into the sign market, as well as veterans, with individualized guidance on why and how to diversify and grow their business into signs/displays.

The ISA Wide Format Innovation and Application Theater will feature numerous 30-minute presentations at a theater on the exhibit floor. Topics include “Digital Inkjet Forming Technologies”, “Hot Technologies with Cool Benefits”, “High-Speed Digital Inkjet Production”, and “New Methods of Proofing and Prototyping Packaging.” The sessions will be open to anyone with access to the exhibit hall floor.

The ISA Wide Format Innovation and Application Theater follows a format established during ISA International Sign Expo 2013 with the Dynamic Digital Park. The digital park showcased numerous exhibitors presenting the latest products and techniques in dynamic digital signage. Typically, attendance at these presentations was standing-room only.

“We are excited about ISA bringing their valuable partnership and content to PRINT 13,” says Nappi. “As part of the partnership, GASC and NPES The Association for Suppliers of Printing, Publishing and Converting Technologies will utilize its research arm, PRIMIR, to build new and valuable trending content for the sign and display member exhibiting companies at ISA. Our aim is to deliver more value and engagement to both our events.”

“This alliance will enhance the learning opportunities at PRINT 13, allowing attendees access to new applications and technologies, while strengthening their networks,” says David Murphy, Director of Marketing, Americas, Graphics Solutions Business, HP. “HP Graphics Solutions Business customers realize the value digital printing offers in a broad range of market segments, and we are excited to see ISA and GASC/NPES partner to offer a multi-segment venue.”

“EFI offers diverse business transformation technologies. These range from MIS software to wide-format inkjet printers and label printing to our Fiery product offerings. An ISA – GASC/NPES collaboration is brilliant, adding more value for our customers and prospects who are continuing to improve or transform their business by giving them more reason to come to ISA and PRINT 13, two important events for our industry in two easy to reach destinations,” says Frank Tueckmantel, EFI’s Vice President Corporate Marketing.

Adds Mal Balboyian, Executive Vice President, Canon/Océ Business Systems: “This partnership makes sense. Each organization has different communities and value propositions. Together the benefits and value to attendees and suppliers alike should equal more than the sum of its parts, much like Canon and Océ.”

“Scodix equipment is used on different types of print applications, including commercial, packaging, and signage. We invest in many trade shows and seek the highest ROI in exhibiting. We are excited about the GASC/ISA partnership,” says Ziki Kuly, VP of Marketing from Scodix.