SIDELINES—The Expanded Revenue Streams Pavilion may be new to PRINT 13, but it is quickly gaining in popularity. One visit and you’ll see why. Discover your next profit opportunities here with new revenue sources from a vast array of specialty printed products to advertising specialties. There are print brokers and specialty print item distributors throughout the show floor, but a visit to SIDELINES can help you easily sort out exactly what you are looking for.
Why should you explore offering promotional and specialty print products to your customers? According to the 2013 State of the Industry Report published in Counselor magazine, a publication of the Advertising Specialty Institute (ASI), “Growth, success, expansion. It’s all happening right now in the ad specialty market. In fact, Counselor’s 2013 State of the Industry survey shows that distributors are increasing their revenues, profits, order sizes, number of orders, marketing efforts, and customer retention rates.”
In fact, 2012 sales of ad specialties were $19.4 billion, up 5.2% from 2011.
That’s the kind of news that print providers would like to see in every segment of the market. But the next best thing is to make certain that you’re getting your share of the market niche that is growing by leaps and bounds. Find out how at SIDELINES, sponsored by Print+Promo magazine.