Association Insights: PIA 2014 Print Leadership Summit

The 2014 Print Leadership Summit, June 2–3, 2014, at the Fairmont Dallas Hotel in Dallas, is a new exciting event developed for leaders in the printing industry. This conference spotlights three critical topics for today’s printers: Leadership, Technology, and Sales.

The sessions of the Print Leadership Summit are short and sharp, pared down to the essential concepts the presenters want to share with industry leaders. Attendees will come away with rock-solid, innovative ideas that can have immediate an impact on their businesses. The agenda highlights company acquisition, health care, the future of the U.S. Postal Service, Lean manufacturing and much more. These smart, pithy sessions offer real solutions—and also real hope—for our industry’s future.

Attendees will learn best practices and innovative solutions from a gathering of accomplished industry experts:

Talk the Talk: Getting the Attention Your Business Deserves
Jeff Crilley, President & CEO, Real News Public Relations

Does Your Business Have the Right Pillars in Place?
Leslie Groene, President, Groene Consulting

Managing a Multi-Generational Workforce
Jon Goldman, President, Brand Launcher

Taking the Plunge: The Cockrell Enovation Story
John Cockrell, Jr., Vice President, Cockrell Enovation                                                            

Gloom or Bloom: Setting the Course for the Future
T.J. Tedesco, Team Leader at Grow Sales Inc.

What Today’s Print Buyer Wants
Panel discussion moderated by Gina Testa, Vice President, Customer Business Development, Xerox Corporation

The Future of the U.S. Postal Service
Postmaster General Patrick Donohue (Invited)

The New World of Experiential Marketing
Steve Deitz President/Creative Director, 900LBS OF CREATIVE

Secret Sauce: Thriving in Hard Times
Jim Andersen, CEO, IWCO Direct

This one-of-a-kind conference features three tracks that hit on the key focus areas for today’s companies:

Leadership
Where is your business going, and how are you going to help lead the way? The Leadership track brings attendees not only the facts but also strategies from experienced experts. With this track, attendees can develop a roadmap to lead their companies in the right direction.

Sales
Today, sales and marketing goals may be more customer-centric than ever. “Satisfying” a client isn’t good enough. Companies need to “delight” their customers to stay competitive. Attendees will find ways to increase sales efforts, including better customer service and targeted integrated marketing techniques in the Sales tracks.

Technology
Technology can enable manufacturers to speed throughput and increase accuracy through automated equipment and e-commerce systems. Sessions in the Technology track are geared to help attendees choose the most secure technologies that promise the highest ROI.

Start making connections today! Join the conversation on LinkedIn by becoming a member of the printing Industries of America Networking Group and following the Printing Industries of America Company page. For the latest developments and information on the Print Leadership Summit, follow #PrintSummit14 and @PrintInd on Twitter.

Visit www.printing.org/printleadershipsummit to view the schedule at a glance, hotel information, or to register. 

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