Iâ€™m going back to Las Vegas, but not for anything to do with printing. Frankly, now and then I need a break from the printing industry. Iâ€™ve just spent more than a week at the NAQP/NAPL Owners Conference and Graph Expo 2011 and I need a change of scenery. Thatâ€™s why Iâ€™m going back to the city I love to hateâ€”Las Vegas. Why am I doing such a thing? It is because of my dogs. You see, they both are rescue dogs and I am very interested in animal rescue. (We also have a rescue cat, but sheâ€™s not talking to me at the moment since we put her in the cat kennel for 10 days.) So, Iâ€™m going back to Las Vegas for the sixth time this year to attend the 2011 No More Homeless Pets National Conference sponsored by the Best Friends Animal Society. Iâ€™ve been donating to Best Friends for years to help support their no-kill efforts and their animal rescue sanctuary in Moab, UT. My donations got me on the Best Friends mailing list and thatâ€™s how I found out about the conference. I probably would have dismissed the event as something worthwhile but not something I needed to attend until I saw one workshop track: â€œSaving Lives the New-Fashioned Wayâ€”Marketing, Media, and Communicationsâ€. Well, Iâ€™m in the media and communications business, so that intrigued me. Maybe I could learn something that would be of value to our local animal rescue efforts. So I signed up and booked a ticket back to Sin City. On this trip, Iâ€™ll try to ignore the fact that Iâ€™m going to Las Vegas and concentrate on how great it will be to hang around with 1,000 other people who love animals. Who knows, a few of them might also be printers, but I wonâ€™t hold that against them.