Successful GPO Print Suppliers Form Partnerships
Three quarters of all printing for the federal government is provided by public sector printers.
The print supplier that wants to develop the GPO into a profitable secondary market – one that fills production gaps that occur with commercial work downtime – needs to establish two partnerships. The obvious one is with the GPO. Less obvious, but no less important, is the one with a full-service GPO bid services firm. GPO is the partner that awards the work. The bid services firm is the one that helps you win it.
Once a printer starts winning GPO work consistently, it can expect to increase its profitability from an industry average of 2%, before GPO work, to 14% or more afterwards. Production utilization will increase from a print industry average of 70% to full utilization of 90% to 95%. Those percentages are based on a printer using proven tools and services developed for printers seeking GPO work, identifying open production capacity and discounting prices to fill non-productive, non-revenue generating schedule openings.
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