Overall, the investment is a good move for Ricoh and an ideal situation for a private company like Avanti; further emphasizing the importance of business and information management for print service providers who are looking to become efficient and transparent. As we’ve seen with any production software solution, market education and business development services are paramount, and this is where Ricoh can play a strong role. Bolan also noted in the press release that Ricoh’s investment “ensures the long-term availability of our award winning software to our customers.” With Ricoh’s support, Avanti will have the resources it needs to accelerate growth and endure the rapid consolidation of the Print MIS market, eliminating concerns that Avanti may be acquired by another Print MIS vendor. We expect to hear some additional announcements from Ricoh and Avanti as we get closer to Print 13.
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