Objectif Lune first started in the variable data printing industry in 1993 by creating custom turnkey solutions which evolved to a suite of products called PlanetPress Suite. With impressive success, the company has quickly become a leader in its field and now provides solutions for all aspects of the variable data printing industry:
- Transactional and promotional printing
- Workflow automation
With applications that can be used anywhere, Objectif Lune has gradually increased its worldwide presence by opening branches or signing distribution agreements for its solutions in several regions of the world such as the United States, Latin America, Australia, Japan, Germany, the United Kingdom and France.
In 2004, Objectif Lune further secured its position on the variable data printing market by acquiring Atlas Software B.V., creators of PrintShop Mail, an easy-to-use entry-level tool that optimizes the merging of variable database information with document design. This acquisition gave the company a better strategic position to support a broader range of variable data applications, and industry partners and customers have gained a stronger resource to help them drive more successful and profitable solutions. This acquisition makes Objectif Lune’s product portfolio complete and allows the company to offer solutions tailored for every players of the variable data printing world.
In June 2006, Objectif Lune entered the world of PCL printing with the acquisition of a German leader, Prout Software, and added PCL to its PostScript solutions portfolio. With this acquisition, Objectif Lune expands its support for popular printing platforms to include the vast PCL market and gain technological expertise to start reaching a new type of customers. Prout Software specializes in the development of transactional variable data printing solutions for PCL platforms, complementing the PostScript focus of Objectif Lune’s current solutions portfolio.
To help businesses make the most out of their variable data printing operations, Objectif Lune also offers a full range of professional services including software integration, document design and custom development. Our customers and partners also benefit from the company’s team of instructors. Objectif Lune offers complete and tailored training programs to help users leverage the full power of their variable data applications.