PrinterPresence Open API
PrinterPresence Open API (Booth 4267) was created to provide clients with a seamless integration with technologies that they use the most, saving time and duplication of entries and increasing turnaround times.
If you are in sales, your prospects are probably more sensitive than you. Your tone, your attitude, your appearance, yes, your scent may all have more of an effect than you think on someone highly sensitive to the world around them.
Anyone who has ever wandered the halls of an unfamiliar building understands perfectly the need for interior wayfinding signage. Appropriate signage can make it easy for clients and visitors to find their way with ease. Creating attractive signage can...
The slow recovery reported in the last two Top 100 surveys exploded into a fountainhead of growth and improvement in 2012. And not a moment too soon! With total annual sales of $530,914,231, this year’s Top 100 grew by an impressive 10.15 percent.
While there are a host of attributes that favor digital media over print, there is one area that paper-based marketing beats digital hands down. Paper evokes an emotional attachment, fed by its inherent tactile nature, that savvy marketers are tapping...
Problems at the USPS are more complex than just the pre-funding mandate on retirement payments. Poor service, delivery problems, and decreasing mail volume also need to be part of USPS reform initiatives.
Printers may wonder whether 2013 is the year to get into the mailing business. If someone had asked my advice 15 years ago, I would have answered a very quick “just do it”. Today I answer more cautiously: it depends.
Spiel Associates, Inc. has been solving America’s bindery problems for half a century, since 1963. And if its customers have their druthers, the New York City-based company will continue to do so for another 50 years.
Landa’s research in nanotechnology—which also includes other areas, such as material coatings and pharmaceutical delivery systems—discovered that ink pigments reduced to nanometric scale become “unusually powerful colorants.”
Debuting this spring is the inaugural edition of the 2013 NAQP Sales & Marketing Study, the first-ever report covering topics such as marketing budget benchmarks and effective sales strategies for the quick and small commercial printer.
From more automated purchasing and ad agencies specializing in digital media to multichannel campaigns and hardcore ROI metrics, do you know what today’s ‘print buyers’ expect of their vendors/suppliers/partners? A lot.