Margie Dana

Margie Dana

Company Details:
118 Arlington Road
Chestnut Hill, MA 02467

Phone: 617-730-5951
Fax: 617-731-8022
http://www.margiedana.com

I’ve been a writer my whole life, and I’m just lucky to have found a career that lets me use this skill. If you ask someone in printing or print buying to name a leading writer in the field, chances are good my name will come up. I’ve been writing about the relationship between printers and their customers since the mid ‘90s.

When I started my own business in 1997, I wanted to find ways to improve communications between printers and their customers. To promote my new company, I started a weekly newsletter – and still publish it today. My Print Tips newsletter is read by 5,000 people worldwide. I’m still writing it!

Speech! Speech!

For 15 years I’ve delivered presentations all over the US. Two of the most exciting places in which I’ve spoken are the U.K. and (ready for this?) New Zealand. I love giving presentations to audiences large and small. Check out my Speaking page for more information.

An Event Dynamo

When I realized that a local association of print buyers would fill a need, Boston Print Buyers (BPB) was born. I produced bimonthly dinner meetings for a long time. Then I was encouraged to produce a full-blown conference, complete with exhibitors, booths and concurrent sessions. To serve print buyers everywhere, I renamed the group Print Buyers International (PBI), and we were off! We held our first five conferences in greater Boston. Then we held a conference in the Midwest. We held our last two conferences at McCormick Place in Chicago, when we co-located with Graph Expo.

Doing More of What I Love

After our 7th annual PBI conference in 2012, I decided to return to writing. I love marketing communications. With my extensive background in print buying and the print industry, it hit me: It’s the perfect time to help the industry improve its content to attract customers and build communities.

I’m a marketing communications strategist with a specialty in printing and print buying. I’m as comfortable working in social media as I am in conventional media. One of my chief skills is writing content, though I bring a lot more depth and experience to the table. I’ve done loads of direct mail, presentations, webinars, email marketing, event promotion, and converting technical copy into language that laypeople can understand.

Now I’m on a mission to help clients build customer communities through carefully crafted content. I can’t wait.

Revealing 'Secrets' of Senior Print Buyers

Revealing 'Secrets' of Senior Print Buyers

Bridging the Print and Web Divide

Bridging the Print and Web Divide

Print Buyer Profiles Are Trending

Print Buyer Profiles Are Trending

Implementing Cross Media Solutions: Are You Up to the Task?

Implementing Cross Media Solutions: Are You Up to the Task?

PBI 2012 Print & Media Buyers' Conference Continues

Marketing in the Age of Social Media

PBI Print & Media Conference Returns to Co-Locate with GRAPH EXPO

'Master' Color Management Workshop Makes Debut Today

Color Management Workflow Optimized for Print Buyers

PBI 2012 Print & Media Conference

Date: 10/09/12 - 10/10/12

PBI Color Management Workshop

Date: 10/08/12
Early Birds Catch Discounts on 7th Annual Print & Media Conference

Early Birds Catch Discounts on 7th Annual Print & Media Conference

July 23, 2012
From Margie Dana

R6 - 'New Breed' Print Buyers: How to Reach AND Teach Them

Date: 10/07/12
Who is Buying Your Printing?

Who is Buying Your Printing?

48HourPrint.com Greets College Crowd, Print Pros and "Girls Who Print" Next Week

April 2, 2012
From 48HourPrint.com
Print Buyers – Can't Live With Them, Can't Live Without Them

Print Buyers – Can't Live With Them, Can't Live Without Them

Margie Dana of Print Buyers International

Margie Dana of Print Buyers International

Print Buyer Boot Camp Today

Media/Print Buyers' Changing Roles -- And How You Can Benefit

Media/Print Buyers' Changing Roles -- And How You Can Benefit

Print Buyers International Print and Media Conference

Print Buyers International Print and Media Conference

Date: 09/13/11 - 09/14/11

48HourPrint.com Supports Print Buyers International as Patron Sponsor

August 2, 2011
From 48HourPrint.com

PBI Releases Speaker Roster for 6th Annual Print & Media Conference

July 19, 2011
From Margie Dana
b+p+t Communication Solutions uses 1:1 marketing to transform university’s direct marketing strategy, helping client to exceed goal by more than 30%

b+p+t Communication Solutions uses 1:1 marketing to transform university’s direct marketing strategy, helping client to exceed goal by more than 30%

April 29, 2011
From b+p+t Communication Solutions (bpt)
PBI Print & Media Midwest

PBI Print & Media Midwest

Date: 05/19/11
Print Buyers International to Host Event in Chicago on May 19

Print Buyers International to Host Event in Chicago on May 19

April 6, 2011
From Margie Dana
 

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