The Print Council is a business development alliance dedicated to promoting the greater use of print media.
Formed by leaders across the spectrum of the graphic arts industry, The Print Council's goal is to influence and promote the greater use
of print media through education, awareness, market development, advocacy and research.
To support this mission, The Print Council is funding a new website, Print in the Mix - A Clearinghouse of Research on Print Media Effectiveness. Print in the Mix is managed at Rochester Institute of Technology and supported by six universities from around the US and Canada. Click on the "Print in the Mix" link above to access research on the effectiveness of print. The widget on the right will also perform a detailed search directly in Print in the Mix and will open a separate browser window with the search results.
In addition, the council will work closely with industry associations, ongoing initiatives, and relevant user groups that share common goals.
Founding sponsors represent a range of industry interests from commercial printers to industry suppliers and software and services providers.