Purlem is a web-based application that enables companies to develop new business with Personalized URLs. A Personalized URL, or “PURL,” is a unique website personalized to each prospect or customer. PURLs are known to substantially increase response rates and overall marketing effectiveness. With a focus on being affordable and easy to use, Purlem has become the fastest growing Personalized URL platform in the world. For more information visit www.purlem.com.