Tawnya Starr is president of PrinterPresence by Firespring. She has dedicated her career to educating the graphic communications industry on Web marketing and how companies of any size can save time and money while attracting and retaining customers. In 2005, she received the Industry Award of Distinction from PrintImage International (NAQP). Contact her at Tawnya.Starr@firespring.com .
Articles by Tawnya
Web Marketing: Nine Aspects that Can Make or Break Your Website
by Tawnya Starr
Created: February 1, 2013
Here is a list of the nine aspects of a website that will have the greatest...
Web Marketing: Mobile Computing is More Than Just Hype
by Tawnya Starr
Created: November 1, 2012
Learn the basics for becoming mobile-friendly
Step Up to Online Printing with Confidence
by Tawnya Starr
Created: September 1, 2012
Web-to-print is now within reach for every printing company
Web Marketing: Unleashing the Power of Data
by Tawnya Starr
Created: May 1, 2012
Data is nothing more than information. If you can measure it, you can...
Web Marketing: From PSP to MSP: The Key is Service
by Tawnya Starr
Created: March 1, 2012
Growing from a print service provider (PSP) into a marketing service...
Web Marketing: Bringing Together Form and Function
by Tawnya Starr
Created: January 1, 2012
When it comes to your website, you don't have to choose between marketing...
Seamless Branding: From Face-to-Face to Facebook
by Tawnya Starr
Created: September 11, 2011
Whether you are an up-and-comer in the print industry or are fast...
How—and Why—to Integrate Web-to-Print into Your Company Website
by Tawnya Starr
Created: August 10, 2011
Websites are evolving to higher levels of interaction with the consumer...
Interactive Elements: Coming In for a Smooth Landing Page
by Tawnya Starr
Created: August 1, 2011
Can you capitalize on using landing pages for your business?
Web Marketing: Coming In for a Smooth Landing Page
by Tawnya Starr
Created: July 1, 2011
So many printers are trying to understand landing pages. How are landing...
Interactive Elements: Search Engine Optimization Made Simple
by Tawnya Starr
Created: May 2, 2011
Are you losing customers because they can't find you on the Web? Make...
Search Engine Optimization Made Simple
by Tawnya Starr
Created: May 1, 2011
Search engine optimization (SEO)—in everyday English—is understanding...
Interactive Elements: If It Sounds Too Good to be True, It Probably is
by Tawnya Starr
Created: January 7, 2011
Professionals say you must put your business on Facebook, your peers keep...
Web Marketing: Face the Facts About Facebook, Part 2
by Tawnya Starr
Created: October 13, 2010
Facebook is THE social media. This month’s Web Marketing column concludes...
Web Marketing: Web-to-Print Is Only the Beginning
by Tawnya Starr
Created: September 13, 2010
If you wait for the "perfect" solution before getting started with...
Cold Facts on Hot Issues
by Tawnya Starr
Created: September 13, 2010
Print service providers of all sizes are talking about web-to-print...
Web Marketing: Face the Facts about Facebook
by Tawnya Starr
Created: August 5, 2010
Do you really need Facebook for your business? Yes! With millions of eyes...
The Nitty Gritty of Social Media
by Tawnya Starr
Created: June 11, 2010
So many experts/individuals speak about social media in very general terms...
Web Marketing: Five Tips to Steal The Show
by Tawnya Starr
Created: May 2, 2010
Set yourself apart from your competitors
To Grow, You've Got to Let Go
by Tawnya Starr
Created: March 1, 2010
Boost employee motivation and your Internet marketing strategy by...