David Ramos

David Ramos is the Director of Channel Strategy Service for InfoTrends.  David is responsible for managing custom consulting projects, providing forecast analysis, developing market sizing estimates, and marketing channel strategy services to independent companies in the office equipment and IT services space.

Prior to joining InfoTrends, David began his career with the Xerox Corporation. David then joined IKON Office Solutions as a Regional Sales Manager. He went on to become a Sales Trainer at IKON University during which time IKON University was named to Training Magazine's Top 100 Corporate University’s for three consecutive years. He eventually was elevated to Senior Trainer where part of his responsibility was IKON Mexico sales development and training efforts. While in Mexico, he was responsible for courseware design and delivery for inside/outside sales and sales management. His focus was to develop sales professionals' skills and develop sales managers’ skills so as to effectively lead and develop their direct reports.

Soon after, David was appointed Director of Sales for IKON Mexico. In that role, he provided leadership and strategic direction to the IKON Mexico organization consisting of 8 Sales Managers and 72 Sales Representatives and approximately 400 employees. He quickly managed a turnaround situation leading the Mexico marketplace back to profitability. Upon completion of his Mexico assignment he was assigned as Business Development Manager and General Sales Manager in North Florida Area, David provided leadership and communicated strategic direction to the area sales organization.

David offers combined experience in leading edge market trends in the office technology and IT space, strategic marketing, and sales force/sales management development in US and foreign markets.

Expertise:

  • Office Equipment Aftermarket Manufacturing and Remanufacturing (OEM and compatible imaging supplies, photoreceptors, and parts for copiers, printers, MFPs and other imaging equipment)

  • Channel Strategies

  • Competitive Analysis

  • Device Management Solutions

  • Digital Peripherals for the Office Equipment Market

  • Document Workflow Solutions

  • Document and Content Management Solutions

  • Go-To-Market & Positioning Strategies

  • Managed IT Services

  • Market Trend Analysis

  • Professional Services and Service Operations

  • Sales Force Development

  • Sales Management and Leadership Development

  • Sales Process Design and Implementation

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