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PrintCity Alliance members & partners announce their detailed plans for drupa 2012, offering visitors access to their Connection of Competence knowledge sharing and industry leading hot topics in Hall 6, May 3-16.

Our PrintCity drupa theme is: PRINT: SEEN! LEAN & GREEN. A shared networking environment will be created under this headline by Alliance members & partners with 'hot topic' visitor attractions located in the centre of Hall 6.

SEEN! focuses on all areas of 'Value Added' opportunities, through advanced materials and techniques, plus their benefits in product branding, visibility, differentiation and increased business.

LEAN & GREEN focuses on the inter-relationship between lean manufacturing concepts and the latest thinking on environment good practice. Both used together increase profitability and ensure printers, publishers and packaging professionals stay ahead of the competition