Date: 09/11/11 2:00 PM CT - 09/11/11 5:00 PM CT
Location: Chicago, IL United States
Web site: http://graph11.mapyourshow.com/5_0/sessions/sessiondetails.cfm?ScheduledSessionID=18A9CEC0&CFID=10009541&CFTOKEN=fa0ae01d9c0b7225-ADA7ED3E-F3F1-CC78-D4EF6D9E8DD2955A
Fee: $299 (counts as 3 seminar towards a Value Package Plan) View Pricing
Date: Sunday, September 11
2:00 pm - 5:00 pm
Speaker: Hal Hinderliter
Your customers want to deliver their documents across multiple communication channels—but can you help them? This fast-paced lab session will illustrate the concepts and methods to turn static two-dimensional print projects into living, breathing e-publications. Here you will learn: how to export e-books in EPUB format; how to make Rich Internet applications using Adobe's latest versions of InDesign, Illustrator and Acrobat; plus, the pros and cons of using Flash, embedded videos, HTML5 and much more! Jump into the future of prepress in this fast-paced training event.
You Will Learn:
- The advantages and disadvantages of various e-book formats
- Why your audience might prefer a Rich Internet Application over an e-book
- If you should avoid—or employ—Adobe’s Flash technology
- Simple techniques for generating a EPUB e-book from InDesign
- Options for creating a more compelling user experience
Who Should Attend:
Premedia Personnel, Graphic Designers, Publishers and anyone else interested in the future direction of graphic communications.
Design/Creative, E-Books and Related Media, Graphic Applications, Interactive Media, Non-print Digital Imaging, Pre-Media, Production
Hal Hinderliter, Principal
Hal Hinderliter Consulting Services
Hal Hinderliter serves the printing and publishing industries through his company Hal Hinderliter Consulting Services. With more than twelve years of on-site problem-solving experience, his consultations help clients to increase profitability, improve quality and select new technology related to graphic arts processes. Drawing on experience garnered from working in the printing industry since 1978, Hinderliter specializes in digital prepress, workflow management, variable data and XML publishing. He has performed technical consultations for Fortune 500 corporations, packaging and commercial printshops, publishers and reprographics companies.
A prolific author, Hal currently writes for the magazine Printing News and has published more than 120 magazine articles in Graphic Arts Monthly, American Printer, the IPA Bulletin, Repro Report, Dealer Communicator, Conversion, Artes Graficas and other periodicals.
In his former role as director of the Graphic Communication Institute (GrCI) at Cal Poly State University, Hal created training programs for both industry clients and public workshops.ÊHis responsibilities also included oversight of laboratory testing and research projects, as well as on-site workflow consultations. Hal also designed and authored GrCI's monthly HTML newsletter "Breaking Waves" which included his popular editorial column "The View From Bishops Peak."
Previously, Hinderliter was also the Director of Supplier Services for Impresse Corporation, where he facilitated the adoption of e-commerce by commercial printers through education, training and consultations. In addition to developing educational materials and implementing supplier sign-up strategies, Hal presented on behalf of Impresse on numerous occasions including Seybold San Francisco, SouthWest Graphics, the Heidelberg Digital Imaging Association 2000 conference, the International Prepress Association's 2000 conference and a series of PIA e-commerce events.
Throughout the second half of the 1990s, Hinderliter was director of the Center for Imaging Excellence at the Graphic Arts Technical Foundation with responsibility for prepress and printing technology education. During this time, he authored the textbooks Understanding Digital Imposition (1998), Guide to Desktop Publishing, 3rd Edition (2000) and the GATF Desktop Publishing Primer (2004). Additional authoring credits include the GATF Imaging Skills Training Curriculum as well as two highly regarded surveys, the 1999 Survey of CTP User Satisfaction and the 2000 Survey on Digital Proofing.