Fee: $125 (counts as 1 seminar towards a Value Package Plan) View Pricing
Speaker: Craig Surette
Laminated documents stagnated while digital synthetics grew 50% per year during the great recession. The rapid transition of applications from traditional lamination to digital synthetics is being driven by economics and productivity—but what are the ‘right apps’, the limitations, the benefits and the risks? What do digital synthetics mean to printers, their markets, their revenues, and their profitability? From NASA to the grocery store aisle and every print application in between, “Elimination of Lamination” will reveal the key issues of color laser technology with the latest array of synthetic products, and the growing trend of “durable documents from the output tray.”
You Will Learn:
- Opportunities for increased workshop productivity
- Which synthetics are compatible with which digital print systems
- The economics, pros and cons of synthetics for print applications
- The durability, suitability and limitations of digital synthetics
- The most frequently used digital synthetic applications
- Responses to the ‘green’ question—what is ‘green’ and what is ‘greener’ in the world of synthetics
Who Should Attend:
Designers, Art Directors, Creatives, Production Managers, Owners and individuals with P&L responsibility
Trends and Opportunities
Craig Surette, Vice President
Kernow North America, Inc.
Craig Surette is Vice President Business Development of Kernow North America, a wholly owned subsidiary of Kernow Coatings Ltd. (UK), a global leader of digital synthetic print media for printer OEMs.
Prior to joining Kernow North America, Mr. Surette held marketing and sales leadership roles with Avery Dennison in both the US and Canada, as well as technology companies AT&T Language Line and TeleTech. As Manager OEM Partnerships at Avery Dennison, Mr. Surette had global responsibility for teams creating branded label, card, and digital print media solutions for some of the world’s leading printer organizations.
Mr. Surette is an industry speaker on topics of digital print media, environmental print issues, and digital printing trends.