How Brands are Connecting with Their Audience
Type: Seminar
Date: 09/12/2011 - 09/12/2011
Location:
Chicago, IL United States
Web site: http://www.graphexpo.com/Attending/MarketingCreativeServicesProfessionals/TheMarketersLounge.aspx
Summary:
Speaker: Toni Schottenhammer, Market Development and Creative Services Segment Manager, Xerox
Come discover the ‘secret’ to how brands are engaging a more strategic approach to connect with their targeted audience using multiple communication channels. Toni will share how the NY Mets baseball team and Volkswagen have cut through the clutter using a more relevant approach to get more action and RESULTS.
