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SUMMARY:L1 - PDF File Preparation for Success in Color Printing (Mac Lab)
DESCRIPTION:Fee: $250 (or counts a 2 sessions towards a value package)
Date: Saturday, October 6 1:00 pm - 4:00 pm
Speaker: Brian P. Lawler
Description:
PDF offers creative pros and printers a common ground for communication and quality print reproduction. However this complex file format requires understanding the details of reproduction, color management and printing. Come discover the techniques for making bullet-proof, color-correct, ready to print PDFs, including ‘how to’: convert mixed color into press color, avoid the rich-black often generated in PDF files, and create the best PDF for the printing process. You will receive meticulously documented handouts (not available from Adobe) showing what gets converted, what gets ignored, and what can cause trouble in PDF files. See how effectively ‘mixed color’ documents with images in varying color spaces can be made into perfectly prepared PDF files for printing on offset presses.
You Will Learn:

About your new best friend “DeviceCMYK” – a color definition that prevents trouble in many prepress situations
How to get spot colors through the maze of PDF file types, and into production – when you want those colors there
How to prevent double color-management, unintentional rich-black color conversions, and the unintentional desaturation of solid ink colors

Who Should Attend: Creative Professionals who make files for color printing, Prepress Professionals, Customer Service Representatives, and production people who need to give instructions to customers, Digital Printers who handle customer files, explain color printing to customers, or produce in-house color printing.
Business Categories: Color Management, Computer Labs, Design/Creative, Digital Media, Digital Presses, Graphic Applications, Pre-Media, Proofing, Workflow -- More Info @ Link: http://graph12.mapyourshow.com/5_0/sessions/sessiondetails.cfm?ScheduledSessionID=18A9CFC6 -- 
LOCATION:Chicago, IL
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