Leading Marketing, Print and Graphic Communications Company Connects Independent Printers with New Allegra Advantage Program

Allegra Network announced today that it has signed its first two agreements through the company’s innovative Advantage Program.

Providing print and sign companies with a new path to improved operating efficiencies, higher earnings and a stronger marketing position within their respective industries, Allegra Network’s Advantage Program offers the opportunity to become franchise members through the company’s Allegra Marketing • Print • Mail and Signs Now brands.

Eugene and Paula Montanez of ZAP Printing in Corona, Calif. are the first business owners to become Allegra Marketing • Print • Mail franchise members through the Allegra Advantage Program, and co-owners Tom Beaver, Olivia Warner and Bill Collins of Indiana Stamp in Ft. Wayne, Ind. are the first owners to join through the Signs Now Advantage Program.

“Joining Allegra Network allows us to expand our company by adding on a sign and graphics division,” said Tom. “We’ve been in business since 1946, so we’ve seen how the industry has changed and know that becoming a part of the Signs Now Advantage Program will give us the expertise and resources we need for continued growth.”

Allegra Network recently launched the Allegra Advantage and Signs Now Advantage Programs to help companies retain complete control of their operations, while taking full advantage of all of the benefits of belonging to an industry leading organization. This powerful combination helps members rapidly adjust to the structural changes happening in both the printing and sign industries, and position their companies for immediate and long-term success.

“We recognize that for many independent print and sign shop owners, the challenges of the changing industry could be very difficult for them to handle on their own,” said Carl Gerhardt, president and CEO of Allegra Network, LLC. “Owners have a steep hill to climb when it comes to customers and prospects viewing them as all-purpose graphic communication consultants, rather than simply printing or sign professionals. Having a $300 million organization behind them with top-shelf resources can make all the difference.”

In business since 1976, the Montanez’s joined the program to boost their sales and increase profitability. They will soon convert their business to the Allegra Marketing • Print • Mail brand. As Advantage program members, the Montanez’s will now be able to take advantage of: insight from the company’s partnership with Profit Mastery, acquisition expertise, access to the Marketing Resource Center, effective turnkey direct & web-based marketing, support system including more than 50 industry-leading support programs, and resale and exit strategy programs.

“The printing industry is continuously changing,” said Eugene. “Whether it’s new printing technologies or the industry-wide transition to marketing communication service providers, printing business owners have to be knowledgeable on the ever-changing landscape. Joining Allegra through the Advantage Program gives us the opportunity to focus on growing our business with the support of an entire franchise system to guide us with everything from buying decisions on new equipment to best practices and more.”