Canon Solutions America Inc., Large Format Printing Systems

Free Oce Webinar Explores Transition from Black and White to Digital Business Color Services

Océ, an international leader in digital document management and delivery, today announced the next in the Océ Press Go! series of free “First Tuesday” webinars. “Color Coordinated: Bringing color capabilities into your black and white business” will help print services providers learn more about this pivotal transition. The webinar on business color for transaction printing, direct mail and other digital printing applications is scheduled for Tuesday, March 1, 2011 from 2:00-3:00pm ETD.

Elizabeth Gooding, President, Insight Forums, will present the webinar. From designing award-winning communications to streamlining production processes, Gooding brings years of experience with business communications strategy, research and technology innovation. 

Experts from DST Output will also participate as presenters. DST Output prints, mails, and electronically delivers a variety of transactional documents including bills, account statements, policy statements, explanations of benefits (EOBs), and direct marketing materials. With approximately 40 years of experience, they provide integrated print and electronic statement and billing output solutions to many of the country’s largest financial services, communications, insurance, healthcare, and utilities companies. Each year, DST Output and its affiliates produce more than 2.9 billion customer communications.

During the free, one-hour session, attendees will learn about:

  • The many different reasons why businesses adopt color
  • “Color skills” companies need to be successful with color
  • Case studies about how other companies have rationalized color
  • Key aspects of a “white paper” solution for color printing

Webinars Sponsored by Océ Press Go!

The First Tuesday webinar series is sponsored by the Océ Press Go! business development program. This unique Océ service helps print professionals grow volumes and capture new opportunities by helping them address daily business and operational issues. The program is designed from the ground up to address challenges across a variety of market segments, including direct mail/direct marketing, transactional and transpromo, and corporate in-plant operations. The multi-faceted Océ Press Go! experience includes a dedicated website hosting webinars, videos and self-help training materials. Members can participate and collaborate in forums to exchange best-in-class processes, provide peer support and share ideas -- all with the goal of improving members’ business success.

To register for the First Tuesday webinar and learn more about Océ Press Go!, visit