The Future of Digital Printing

Océ, an international leader in digital document management and delivery, announced that Océ Printing Systems GmbH, the world's leading manufacturer of high-performance printing systems for digital continuous feed printing, will be holding the "Océ Production Printing Summit" in its Océ Leadership Technology Hub in Poing/Munich from 7 to 10 June 2011.

Under the motto "The Future of Digital Printing" Océ will present, on 6,000 square meters of exhibition floor space, forward-looking solutions for high-productivity data printing together with its partners in the pre- and post-processing business and workflow integration. The Océ Production Printing Summit ties in seamlessly to the worldwide success of the earlier "Océ OpenHouse" events, but now the topics will concentrate on production printing.

The Océ high-performance show will focus on the migration from monochrome to full color in variable data printing. A broadening of perspective concerning the benefits and effect of documents is currently taking place within companies. Marketing-driven topics such as fully individualized mailings and the growing use of "target group 1" elements are increasingly becoming a decisive competitive factor.

Data sovereignty is binding and both the company and the supplier of print services must have answers to new trends ready. The Océ Production Printing Summit will show how the changeover to full color in variable data printing can be successfully completed step-by-step and will underpin this through numerous examples that have already been realized.

"Many key industries have already recognized the opportunities that arise through intelligent migration concepts," explained Sebastian Landesberger, executive vice president, Océ Production Printing. "The industry trend is developing dynamically in the direction of full color. Today communication can be cross-media and exactly tailored to the need of the individual recipient. High-performance inkjet continuous feed printing already enables results that are close to those of offset printing in the high-end sector except that they are considerably more flexible, more individual and faster for small and mid-volume print runs. The Océ Production Printing Summit offers decision-makers not only the right technology platform but also dialog, discussion and networking with international industry experts on business-relevant questions focusing on high-speed variable data printing."

Océ today offers the market the world's broadest inkjet portfolio. The successfully established Océ JetStream family has been conceived for modular areas of usage with up to 3,030 pages per minute and a print width of up to 30 inches. All Océ inkjet systems particularly exhibit their added value in applications with the highest growth rates such as transaction printing, direct marketing, short-run book printing and technical documentation as well as within the process optimization framework, for example by replacing preprinted forms.

The latest inkjet innovation, the Océ ColorStream 3500, is perfectly suited for the customized migration from monochrome to full color with its 75 m/min (1,010 A4 pages per minute) in excellent print quality. It is also the first inkjet printing system that has been developed and manufactured by Océ Production Printing in Poing/Munich. The Océ ColorStream 3500 combines modular growth towards full color, from monochrome to up to 6 color stations with simplex-duplex flexibility across various single and twin configurations and other performance features that increase production efficiency.

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