At Print China 2011, manroland with its widespread product range has successfully positioned itself as the expert for offering solutions for the customer. The Sheetfed Division sold more than 300 printing and coating units and thus strengthened its leading position at the high-end packaging and printing market.
Large-format printing has already been very successful in 2010: more than 40 large-format presses in different formats and configurations were sold. Moreover, three new sales contracts for large-format presses were signed at this exhibition. manroland's Roland InlineFoiler Prindor technology has also made a breakthrough in the Chinese printing market: manroland is the only printing equipment supplier whose customers apply its Roland InlineFoiler Prindor technology in China.
The exhibited six-color Roland 700 LV will be installed at Qingdao Longshi Printing & Packaging Co., Ltd. and push forward the development of the packaging and printing industry in Shangdong province. Harbin Hexin Printing Co. Ltd. and Harbin Desheng Packaging Printing Co., Ltd. ordered an eight-color Roland 700 LV+UV resp. a five-color Roland 700 LV. Shantou Jinshi Press Works Ltd. signed a contract for an eight-color Roland 700 LV+UV. Wenzhou Xinya Group ordered a five-color Roland 700 LV, its third press in 2011. Shenzhen Jingwan Printing Co. Ltd. ordered a six-color Roland 700 LV.
The comprehensive presentation and information on newspaper and commercial printing given in the Value Added Printing (VAP) tunnels were well received by the customers. They agreed that the value added printing solutions on offer are applicable to Chinese printing enterprises. Moreover printservices was very successful. Several upgrade and maintenance contracts and one printnet system were signed at the exhibition.
"The global strategic alliance between manroland and Océ enables manroland to provide the customers with more solutions and become an even better partner of the customers," said Adam Yuen, managing director of manroland Greater China. "In fact, the cooperation between manroland and Océ is just like the internal cooperation among the chess pieces in a chess game. No matter how powerful a piece is; it will not be able to achieve success unless it works well with others."