She noted that the ultimate outcome for clients is freeing up time and resources better spent on their core business. It is a powerful value proposition that is reflected in how Xerox serves the marketplace and how the company is expanding its business through these areas:
- Leading with Services: With half of Xerox’s revenue now coming from services and a more than $500 billion market opportunity in document, business process and IT outsourcing services, Xerox is scaling its offerings to expand globally, apply innovation to simplify complex processes, and integrate its well-established service delivery competencies across multiple lines of business. In the first quarter of 2011, services revenue grew 5 percent on a pro-forma basis along with a 29 percent increase in the total pipeline. Recent key services signings include a 10-year, $500 million contract to manage clinical and technology applications for clients using Allscripts remote hosting services. Xerox also secured a $200 million, five-year agreement with MGM Resorts International to provide managed information technology services.
- Applying Innovation: Xerox’s proprietary technology in image recognition and data analysis is creating more accurate, faster and efficient ways to manage massive amounts of information. For example, in the company’s transportation solutions business, intelligent sensors give computers the ability to quickly read license plates and detect vehicle occupancy, helping cities analyze traffic data, reduce congestion and create safer highways.
- Growing high-value color pages: Color printing increased 7 percent in the first quarter of 2011, furthering Xerox’s strategy to expand its color leadership. The company is creating more color pages through affordable office color printing, and last week introduced the latest models in its solid ink MFP series – the high speed Xerox ColorQube 9300. Cleveland-based Medical Mutual of Ohio uses 140 of the original ColorQube systems to better manage color printing costs, saving thousands of dollars annually on administrative expenses. Advanced digital production printing enables personalized printing that can be applied to everything from packaging and photo applications to more relevant direct marketing materials. Miami University of Ohio uses Xerox technology and software from XMPie, a Xerox company, to increase enrollment by connecting with students through personalized, full-color direct mail, email and Web marketing.
- Expanding globally: Xerox is growing its global presence and capabilities through expanded distribution channels and targeted acquisitions. The company recently completed the acquisition of Unamic/HCN, the largest privately-owned customer care provider in the Benelux region. In addition, Xerox grew its document technology distribution network – including four recent acquisitions that expand access to small and mid-size businesses in Europe and the U.S.