FASTSIGNS International, Inc. is launching its MetamorphoSIGN contest to give businesses and organizations the opportunity to win one of two free sign and graphics makeovers that will give their business a visual communications transformation.
“While other forms of marketing can be fleeting, signs and graphics have more staying power, visually communicating your messages for days, weeks or years at a time. They not only inform, direct and sell, but signs and graphics can also extend your brand or business identity,” said Drue Townsend, Senior VP of Marketing for FASTSIGNS International, Inc. “What do your signs say about you? What kind of impression are they making on your behalf? What business objectives are they working to help you meet? As an integral part of your business and marketing plan, an organization’s visual presence should professionally and clearly represent who they are and what they do. Many businesses could benefit from a sign and graphics transformation, and that’s where we can help.”
FASTSIGNS has provided a limited number of free makeovers to small businesses in the past, but this is the first time they have used a public outlet to determine the recipient. During the MetamorphoSIGN contest, two $10,000 sign and graphics makeovers will be awarded; one winner will be voted on by the social media world online and the other winner will be determined by FASTSIGNS.
“During the voting period, anyone can cast a vote for their favorite business or organization and they can vote once a day,” said Townsend. “We’re excited for communities to get involved by showing their support for local businesses and organizations in need of a transformation—they can make a difference and help someone they know win a makeover.”
The makeover entry submission period is from July 18 – August 12. Businesses interested in being considered for the makeovers can visit www.metamorphosign.com to submit their entry, which is a 250-word write-up about why they should win and a photo of their business. Entries will be viewable on metamorphosign.com and open for online voting from August 22 – September 2. During the two-week voting period, all who vote will be entered into weekly drawings to win one of six $50 American Express gift cards. The two makeover winners will be announced on September 23.