The print world is no longer solely dedicated to 2D projects, developed with 2D software solutions. At Graph Expo 2011, booth 435, EskoArtwork offers a Clear Choice, with very distinct, multi-dimensional reasons why it is the preference among commercial, packaging and sign & display print providers, for 3D design and production. To demonstrate this, EskoArtwork will be giving away 3D graphic materials explaining what they do -- and materials finished on a Kongsberg table.
EskoArtwork will demonstrate its Suite 10 portfolio of print and packaging pre-production software, featuring Studio, a unique set of tools for 3D packaging design made specifically for packaging artwork professionals. A highlight will be Studio Toolkit for Shrink Sleeves, a 2011 InterTech Award recipient, which can virtually predict the shrinking of graphics rather than utilizing a tedious manual process. In addition, EskoArtwork will demonstrate i-cut Suite, a collection of pre-production solutions that streamline the workflow for digital printing and finishing throughout the entire production process.
"By working in 3D, users of EskoArtwork solutions are not only able to operate more efficiently and profitably," said Mark Quinlan, President, EskoArtwork North America. "They are also able to work on more demanding and profitable work. Beyond workflow tools for commercial printers, EskoArtwork offers solutions to help commercial printers diversify to other areas of print. We offer a clear choice -- not only a way to work in 3D, but ways to add new dimensions to a print provider's business."
EskoArtwork Studio: creating artwork in 3D Why work in a flat world? Rather than working on 2D flats, designers can create projects in 3D -- designing with finished lines, adding graphics, and wrapping them around to see how they fit. Graphics can be designed on 3D materials using EskoArtwork Studio, a plug-in for Adobe ® Illustrator ® that puts interactive 3D display creation in the hands of the designer. Its 3D viewing environment lets designers see their artwork applied instantly on the screen. Studio also allows designers to create exciting 3D visuals to show to their clients, ranging from PDF files with 3D content, to movies, or virtual pack shots.
One of the featured options available within Studio is EskoArtwork's Studio Toolkit for Shrink Sleeves, the recipient of a 2011 Printing Industries of America InterTech(TM) Technology Award. Studio Toolkit for Shrink Sleeves creates artwork for shrink sleeves (labels placed around a package or packages and shrunk around them during production). Designing and printing shrink sleeves is difficult, complex and labor-intensive process, involving a number of trial and error steps to get the design right, resulting in long lead times. With Studio Toolkit for Shrink Sleeves, designers and prepress professionals can quickly create, test, analyze, communicate and produce designs with 3D visuals, without the need to conduct physical test runs.
Suite 10: Complete prepress solution
Automation is becoming an extremely important determinant of print provider profitability. Automation could be adding simple trapping programs to the prepress department, introducing advanced, 3D design software, or building full-fledged, sophisticated prepress production automation. In this economy, any way of increasing capacity without increasing resources is beneficial -- along with reduced errors and waste.