HP

HP Announces New Leadership for Large-Format Graphics Division

HP has announced that Yariv Avisar, vice president and general manager, HP Scitex Large Format Printing Solutions, Imaging and Printing Group, will be leaving HP to become chief executive officer of a privately held company in Israel. Avisar will continue to lead the HP Scitex business through Oct. 31, the end of HP's fiscal year, to ensure a smooth transition.

"Under Yariv Avisar's leadership, the HP Scitex organization has grown into the worldwide leader in wide format graphics and a valuable partner for our customers," said Christopher Morgan, senior vice president, Graphics Solutions Business, Imaging and Printing Group, HP. "We thank Yariv for his contributions to HP and the industry, and we wish him continued success as he embarks on the next chapter of his career."

The HP Graphics Solutions Business will remain focused on innovating and growing its signage business, Morgan added.

HP also announced that Xavier Garcia has been named the new general manager of the HP Scitex organization.

Garcia, who brings 18 years experience in large format printing, will be responsible for day-to-day operations for the HP Scitex business. Since joining HP as an HP Designjet product engineer, Garcia has held multiple positions in operations and research and development, with special focus on product generation, technology and partnership management. In 2006, he created the Large Format Lab in Shanghai, China before joining the Scitex business in 2009 as director of operations and relocating to Israel.

"We are delighted to have Xavier Garcia leading the HP Scitex business as he has played an integral role in helping the business reach significant milestones in all key metrics," said Santiago Morera, vice president and general manager, Large Format Printing Business, HP. "Xavier has spearheaded many important and successful initiatives during his long tenure with HP, working in close partnership with the HP team and our customers, and we look forward to his future successes as general manager of this growing business."

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