EcoPrint's 'Are you ready?' launch campaign is designed to challenge the print industry and asks whether businesses are really ready for the shift to sustainable print production. "It is better to begin making the transition now and on your own terms before legislation and regulation forces your hand," continues Timson. "Being ready proves you are committed to sustainability and are a trusted supplier of responsibly produced products."
"The print community currently doesn't have a focused forum for eco-print production," said Chesterman. "EcoPrint will create a timely and sophisticated environment that encourages strategic conversation, collaborative problem solving and creative thinking. From the outset, EcoPrint has been focused wholly on participating companies and potential visitors, and what they genuinely need from an event. In fact, for the inaugural steering group committee meeting in Dusseldorf, which took place yesterday, over 50 of the industry's leading manufacturers and key influencers came together to work with us to refine the concept and agree the format for the event."
Timson said: "Lastly, but possibly most important of all, EcoPrint is about creating a new community and inviting everyone interested in sustainability to get involved. EcoPrint is designed for the leaders among us because it takes vision and commitment to inspire change. We invite everyone to get involved from throughout the supply chain and the global print industry! From associations and institutions throughout the world of print, to consultants, print service providers, agencies, brands, manufacturers, magazines, and online media. We are all in this together, and together we can create an event like no other and one that makes a positive difference to the print sector."