Screen USA

Screen Truepress Jet2500UV Honored for Best See-Through Display

The Screen Truepress Jet2500UV delivers the kind of superlative image quality that makes true believers out of print buyers and contest judges alike. The printing system now has been recognized for achievement in see-through graphics.

A retail display printed by the Truepress Jet2500UV on non-perforated transparent film won an award sponsored by Contra Vision Ltd. The display, produced for Wacoal Corp., was singled out in the Contra Vision 3rd International Wrap Artists Competition in the “Best Interior Design” category. Contra Vision — the founder of the see-through graphics business, selling engineered substrates and licensing its technology to others — honors the best one-way vision wraps and other see-through graphics placed on buildings, vehicles, retail outlets and interior glass partitions.

Through a collaborative agreement between Screen and Contra Vision, the Truepress Jet2500UV is the first printer in the world capable of automatically generating see-through graphics. This new method automates the processing of output data utilized by the Truepress Jet2500UV to achieve high-quality see-through effects on standard transparent media without having to print on perforated window film.

Typically, see-through graphics have relied on perforated film for use as an advertising medium on the exterior windows of retail shops and glass surfaces of public transportation. The perforated film allows the glass surface to retain one-way transparency. However, problems with the strength and durability of perforated film have arisen, as has decreased transparency due to dirt and rain. Automatically creating see-through graphics without specialized media overcomes these problems.

Screen worked with Contra Vision to combine Contra Vision’s see-through graphics-related technology with the multi-layer printing function that is a standard feature of the Truepress Jet2500UV. Able to print up to seven image layers at the same time, the Truepress Jet2500UV is the only printing system that can support Contra Vision’s 10 types of see-through graphic patterns.

The Wrap Artists awards presentation took place at an evening ceremony on October 19, 2011, in New Orleans. Screen (USA) is demonstrating the Truepress Jet2500UV at SGIA Expo 2011 in booth #2511, October 19-21 at the Ernest N. Morial Convention Center in New Orleans.