Peecho, a free service that allows anyone to sell their digital content as a physical product, and Issuu, a leading global digital publishing platform that delivers exceptional reading experiences of magazines, catalogs and newspapers, announced the integration of the Peecho Cloud Print button within the Issuu website. More than 2M digital publishers on Issuu will now have the opportunity to transform their digital publication into real, printed copies including magazines, glossy paperbacks and hardcover books – all printed on demand, regardless of size or the number of pages. The Peecho Cloud Print button connects digital publishers who use Issuu with a large network of the world’s best print production facilities. By analyzing the specifications of any digital document in real-time, it automatically calculates the accurate, lowest price for a printed version, and displays the price comparisons.
“Due to the diverse nature of Issuu’s publications, transforming our pixels into high quality print has been really complicated – until now. The Peecho Cloud Print button does an excellent job by offering a service that used to be impossible,” said Mik Strøyberg, Director of Consumer Engagement at Issuu. “We look forward to providing our digital publishers with a fast, cost-effective way to receive their digital content as a physical product.”
Issuu is the fastest growing digital publishing platform in the world with more than 52 million monthly visitors, and more than 210K publications are added each month. Issuu has over 4M original publications and serves over 3.5 billion monthly impressions, making it a very popular destination where people are engaging with the Web’s best publications and for publishers to build their audiences.
“Most online content is not print ready because there is a bewildering range of digital publishing file formats, and print facilities all require their own specific values for size, spine, cut marks, margins and more,” said Martijn Groot, CEO and co-founder of Peecho. “This is the reason that there are plenty of sites that let you print a magazine or book on demand, but most services only print specific product sizes via a single print facility. A lot of titles are never published in print because the volume isn’t large enough. Peecho aims to be the long tail of print publishing: professional printing for the masses.”
According to a recent report from Forrester Research: “Consumers want access to digital content and services across their connected devices, anytime, anywhere – and are increasingly embracing virtual ownership models that provide access to vast libraries of content, services, and products under subscription, usage, and other ownership models. eBusiness leaders charged with monetizing their firms’ catalog of digital content, software, or online services must find digital commerce solutions that allow flexibility to trial alternative business models while supporting fulfillment across multiple consumer touch points.”