Braintree Printing, a leading offset and digital printing company serving printers and print brokers throughout the Northeast, has upgraded its digital printing fleet with the addition of a Xerox iGen4 EXP press. The new and improved iGen4 press offers advanced printing technology such as an expanded 14.33 x 26 inch sheet size, automated web-to-finish production, and matte dry ink which enhances photo printing.
In 2010, Braintree Printing saw a huge jump in the number of color printing jobs it was producing each month and added a second Xerox iGen4 to meet customer demand. With the new and upgraded Xerox iGen4 EXP, customers in 2012 can diversify the type and size of high-end color printed materials while Braintree Printing benefits from expanded business opportunities.
Braintree Printing’s owner, Jim Corliss, said the iGen4 EXP’s larger sheet size is a huge plus. “This machine uses the industry’s largest sheet size and produces quality pieces like we’ve never seen before on traditional digital printing presses.”
Corliss said Braintree Printing can now print 6-panel 8.5 x 11 tri-fold brochures. He said the Xerox iGen4 EXP is excellent for printing books and manuals, catalogs and direct mail, photo publishing and photo specialty products. The iGen 4 EXP’s use of matte dry ink produces vibrant, lifelike images for specialty photo printing such as yearbooks, greeting cards, memory books and calendars.
According to Corliss, customers can place print orders 24/7 thanks to the iGen4 EXP’s updated web-to-finish capabilities. “Jobs move more efficiently from web ordering to prepress to printing and finishing. It’s one streamlined process with no manual setup or stops and starts on our end,” he said.
The expanded sheet size and improved printing speed of the iGen4 EXP allows Braintree Printing to produce more jobs in less time. The iGen 4 EXP can print 40 26 inch sheets per minute and up to 12 postcards or 48 business cards per sheet. Braintree Printing's Customer Service Center makes it easy to order a printing job or request expert guidance.